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About Scam.SG

Scam.SG is Singapore's homegrown business trust and anti-scam platform, with authenticity profiles on over 621,000 Singapore-registered businesses. We verify businesses, educate the public on how scams operate, and detect and disrupt scam activity, helping consumers and business associates reduce the risk of falling into a scam. Our analysis uses proprietary algorithms to assess and score Singapore business entities based on publicly available data signals. A lower score does not mean a business is a scam. Visit scam.sg/terminology for definitions of all platform terms.

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PE

PURE ELEMENT

Unclaimed Profile
UEN 53092592C·Beauty salons and spas (including slimming, skin care and hair care centres)
PE

PURE ELEMENT

Unclaimed

Run PURE ELEMENT? Claim this page.

Free · 5 min

Business overview

PURE ELEMENT (Sole-Proprietor) is an organisation established on 15 May 2007 and its current status is
Live
. The organisation is located at 233, ANG MO KIO AVENUE 3, #01-1180, KEBUN BARU PALM VIEW, Singapore 560233. The organisation operates in the field of beauty salons and spas (including slimming, skin care and hair care centres) and manicure and pedicure services.

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TrustScore Stage

evolving

TrustScore Analysis

Our preliminary analysis has revealed key insights about PURE ELEMENT's performance and market presence. Here's a summary of our findings:

Terms explained: Claimed, Certificate of Verified Business Entity, and Verified.

At a glance

Strengths

No strengths identified from available data.

Concerns

No concerns identified from available data.

Assessed from publicly available sources. See Data Sources.

Official Channels

If someone contacts you in this business’s name from a channel not listed here, check before you pay or share details.

PURE ELEMENT hasn’t registered its official channels on Scam.SG. Treat unexpected calls, messages or links in its name with care, and find its contact details yourself rather than using ones sent to you.

About PURE ELEMENT

What the business does and its details on record.

UEN

53092592C

Status

live

Registered on

15 May 2007

Entity type

Sole Proprietorship/ Partnership

Officers

2

Registered name

PURE ELEMENT

Business activity

Beauty Salons And Spas (Including Slimming, Skin Care And Hair Care Centres) (96022)Manicure And Pedicure Services (96023)

Registered address

233 ANG MO KIO AVENUE 3 #01 -1180 KEBUN BARU PALM VIEW Singapore 560233(opens Google Maps)

Services

Service areas

Opening hours

Payment methods

Profile Activity for PURE ELEMENT

Analytics and engagement metrics from recent Scam.SG visitor traffic patterns and profile interactions over the past 14 days.

Steady

Comparable to other Beauty Salons And Spas (including Slimming, Skin Care And Hair Care Centres) companies

Low ActivityHigh Activity

InvoiceNow

PURE ELEMENT's electronic invoicing registration on the PEPPOL network.

InvoiceNow profile not available

Encourage the business to adopt InvoiceNow for faster, safer invoicing with partners.

Public Preview of PURE ELEMENT

This is only a preview of the TrustScore results for PURE ELEMENT, showcasing a few facets of its business that we have analysed.

Evolving Stage

Businesses in the Evolving stage have a defined identity and are growing their market presence.

We are currently processing the detailed metrics for PURE ELEMENT.

Please check back soon for an update.

TrustScore Last Scanned:

09 Aug 2026

PURE ELEMENT's Timeline

Key milestones and changes on record for this business.

15 May 2007

Company Incorporated

PURE ELEMENT was registered in Singapore

Reviews

Community-submitted reviews, moderated before publication. No individual review constitutes a verified finding of fraud.

Be the First to Review

No reviews yet for PURE ELEMENT. Share your experience and help others make informed decisions.

Your feedback helps build trust and transparency in the community

Certifications & Endorsements

Recognised certifications and endorsements issued by independent certifying bodies.

Preview only
Data Bureau official logo

Certificate of

Verified Business Entity

Issuing body

—

Certificate number

—

Issue date

—

Expiry date

—

No certificates yet

Certificates will appear here once they are available.

Certifications displayed here are issued by independent certifying bodies and recognised by Scam.SG. Scam.SG does not issue these certifications. For verification, contact the issuing body directly. Scam.SG is an appointed agency of Data Bureau (Singapore). Certificates of Verified Business Entity are issued by Data Bureau (Singapore) independently.

Projects

Completed work showcased by PURE ELEMENT from their portfolio.

No projects yet

Projects will appear here once they are available.

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Featured Business Articles

Editorial highlights, media coverage, and featured content that showcase PURE ELEMENT's expertise, achievements, and contributions to Singapore's business landscape.

No featured articles yet

We will showcase media spotlights and editorials here when they become available.

Business Published Articles

Articles written and published directly by PURE ELEMENT.

CategoryPreview onlycover image

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Under 2 min with Singpass

Suggested reads for this industry

Hand-picked scam prevention resources relevant to Beauty salons and spas (including slimming, skin care and hair care centres)

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15-Year-Old Among 295 Under Investigation Over Suspected Scams With More Than $5 Million in Losses

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22 May 2026
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21 May 2024

Related Business Entities to PURE ELEMENT

Explore Singapore-registered businesses that share similar characteristics with PURE ELEMENT, including companies with related names, operating in the same industry sectors, or located in nearby geographical areas.

Similar Business Names

Companies with names similar to PURE ELEMENT

PUR ALLIANCE PTE. LTD.

UEN: 201432904Z
evolving

PUR CONSULTING PTE. LTD.

UEN: 202450683R
foundational

PUR DEVELOPMENT PTE. LTD.

UEN: 201432906C
evolving

PUR PTE. LTD.

UEN: 202633732R
foundational

PUR-E TRADING & CONTRACTOR PTE. LTD.

UEN: 201001806C
evolving

Nearby Businesses

Businesses located in 233 ANG MO KIO AVENUE 3, Singapore 560233

181 AQUARIUM

UEN: 52977078D
foundational

BAN JOO HIN

UEN: 00640900L
evolving

DH SEN PTE. LTD.

UEN: 202328325K
foundational

EVERFIELDGROUP

UEN: 53530935W
foundational

FK AGENCIES PTE. LTD.

UEN: 201324744M
evolving

Similar Principal Activity

Companies with the same primary SSIC code: 96022

VALERIE SALON DE BEAUTE

UEN: 31857600K
foundational

VANILLA TASTE OF BEAUTY PTE. LTD.

UEN: 200302943R
evolving

TOTAL WELLNESS BEAUTY CONSULTANTS

UEN: 52992586M
evolving

SALON DOR LA MODE

UEN: 33741600A
evolving

SOH COSMETICS AND BEAUTY CENTRE

UEN: 25434700B
evolving

Similar Secondary Activity

Companies with the same secondary SSIC code: 96023

WINNERS' BEAUTY AND HEALTHCARE CENTRE

UEN: 35203200J
evolving

SOH COSMETICS AND BEAUTY CENTRE

UEN: 25434700B
evolving

SNIPS BEAUTY HOUSE

UEN: 25495400J
foundational

BETTINA HAIRDRESSING AND BEAUTY SALON

UEN: 23098500M
evolving

CASEY INC PTE LTD

UEN: 198200923N
evolving

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Frequently Asked Questions About PURE ELEMENT

Common questions and answers to help you learn more about PURE ELEMENT

PURE ELEMENT has been in operation for 19 years since its incorporation in 15 May 2007 based on ACRA registration date. The business is registered with ACRA (Accounting and Corporate Regulatory Authority) under UEN 53092592C.

PURE ELEMENT is officially registered with ACRA under UEN 53092592C with status: Live. For additional verification, you can check their TrustScore and business details on our platform.

Customer reviews for PURE ELEMENT are currently limited or not publicly available. We encourage customers to share their experiences to help build a comprehensive review profile for this business.

Third-party endorsements for PURE ELEMENT are not currently verified on our platform. We recommend checking industry associations, regulatory bodies, or professional certifications relevant to their business sector.

PURE ELEMENT has a registered business address at 233 ANG MO KIO AVENUE 3, #01-1180, KEBUN BARU PALM VIEW, Singapore 560233. We recommend contacting the business beforehand to confirm if customer visits are welcomed and to schedule any appointments if required.

PURE ELEMENT is located at 233 ANG MO KIO AVENUE 3, #01-1180, KEBUN BARU PALM VIEW, Singapore 560233. For specific public transport accessibility, parking availability, and detailed directions, we recommend checking Singapore's transport apps.

Contact information is currently not available in our database. We recommend checking their official business registration for the most current contact details.

PURE ELEMENT has not recorded any former names or trading names. The business operates under its current registered name with ACRA.

PURE ELEMENT has a registered business address in Singapore. For information about additional branches or offices, please contact the business directly or check their official website for the most current location details.

PURE ELEMENT operates in the following industries: Beauty salons and spas (including slimming, skin care and hair care centres) and Manicure and pedicure services. For specific information about their target customers, service scope, and detailed offerings within these sectors, please refer to their official business description or contact them directly.

Quality certifications and standards for PURE ELEMENT are not publicly disclosed. We recommend inquiring directly with the business about their certifications, compliance standards, and quality assurance processes.

PURE ELEMENT is in the evolving stage of the Scam.SG TrustScore system. TrustScore is a data-aggregation metric derived from publicly available sources that evaluates business credibility across multiple trust factors. It is not a regulatory determination. View the full methodology at scam.sg/trustscore and definitions at scam.sg/terminology.

PURE ELEMENT's current status on Scam.SG is Unclaimed. Verified means the business has completed Scam.SG's document verification process. Claimed means the profile has been claimed but not fully verified. Unclaimed means the profile is auto-generated from public data. See scam.sg/terminology for full definitions.

PURE ELEMENT operates in Beauty salons and spas (including slimming, skin care and hair care centres) under SSIC code 96022, as registered with ACRA of Singapore.

As of 09 Aug 2026, no scam reports have been submitted to Scam.SG for PURE ELEMENT. Scam reports are community submissions and do not constitute a verified finding of fraud.

PURE ELEMENT has 0 community-submitted reviews and 0 flags on Scam.SG as of 09 Aug 2026. All reviews are moderated before publication.

The TrustScore for PURE ELEMENT was last assessed on 09 Aug 2026. Assessments are refreshed on a recurring schedule, and a business may request an update from its profile.

21 registered entities list an address at 233 ANG MO KIO AVENUE 3, #01-1180, KEBUN BARU PALM VIEW, Singapore 560233. A shared address is common in Singapore for serviced offices and registered-office arrangements and is not itself an indicator of risk.

PURE ELEMENT is managed by 2 registered officers according to ACRA records, typical for a Sole Proprietorship/ Partnership.

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